What is the Magnus Effect?
This is the same effect, discovered in the mid 1800’s, that creates lift when a spherical or cylindrical object is spun while moving in a fluid. A dimpled golf ball, hit properly, has a back spin that causes it to lift in flight. A baseball curve ball pitch uses the Magnus effect. Basically, a back spin causes a low pressure region to form above the object and high pressure to form below, resulting in lift. A large object like the Magenn Air Rotor creates substantial lift, so much so that the device should actually work in a wind, without using a lifting gas.