Why Merino Wool?
Merino is renowned for being the very best soft wool, therefore it is perfect for our little ones. It has many qualities – superior breathability, temperature regulation, moisture control, and inherent anti-microbial properties – it is even naturally fire retardant. Unlike “traditional” wool, merino is much finer, softer, and, best of all, itch-free for all but those with severe sensitivities or lanolin allergies. Merino wool adapts to apparently being suitable all year around, keeping your child warm when it is cold and cooler when it’s warmer! It beats cotton and polyester, for all these reasons, hands down. It is also natural and renewable.