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How is Channel 4 funded?

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How is Channel 4 funded?

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Unlike the BBC, Channel 4 receives no public funding. It is funded entirely by its own commercial activities. Most of our income comes from advertising revenue. You can find out more about advertising sales on Channel 4’s dedicated advertising sales website here. You can see information about Channel 4’s funding in the financial accounts for the last year in our Annual Report 2005, which is available online here.

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*Sadly, we had to bring back ads too. Hopefully more targeted.